Before buidling backlinks, there is a simple fact that many people ignore when they set off to build a network of backlinks. The simple truth is, you must have a strong foundation before you set out on this journey.
Meaning, you must have a solid website, relevant content to your niche, etc. In short, make sure your site is 100% ready before you try to acquire some connections and backlinks.
Ways To Build Backlinks
There are several ways to acquire quality backlinks. Some of them are easier methods for new websites, and some take a more advanced approach that requires some more groundwork. However, I’m going to present all of them and let you decide.
In short these are the recommended methods:
- Guest posting – Contribute from your expertise to an existing blog
- Social media presence
- Get interviewed
- Publish high-value content
- Expired domain redirects (RISKY)
- Create multiple websites on multiple niches and domains
This approach is fairly easy. However, you do have to owe expertise or data on the subject you’re writing about. In addition to that, the blog needs to be in the same niche as yours.
Furthermore, this approach features you writing an article for an established blog, they feature it and you get a backlink. However, you should keep in mind that your content needs to meet that blogs standers, and every blog has its own standards and requirements.
In order to find blogs which accept guest posting you can simply search your keyword + these combinations:
- write for us
- guest writer
- become a contributor
- writers wanted
- now accepting guest posts
- guest post
These combinations will help you locate blogs that offer guest postings. However, it’s up to you and your skills to be published on each one you try.
This method is similar to guest posting. However, the only difference is that this employees you on a regular basis for a blog. This can allow you to expand your social connections with other people in the field. Chances are it will lead to more quality and relevant backlinks from different blogs.
Social Media Presence
The power of social media is now greater than ever. We can use this to our advantage. A strong social media presence will drive traffic to your website. Meaning, if your links appear on social media, they will drive traffic and will rank the relevance of your blog.
Furthermore, if your blog has a social media profile on various social media platforms, that can result in user searching a keyword and your media page will rank in results and will appear there.
I love this method. it’s one of my favorite ones. However, this is one of the hardest ones.
If you do hard work, provide value and quality content, you will eventually catch the eye of other blogs. This will form partnerships and you might even get interviewed on your blog/ success/content. In my opion, this is one of the “coolest” backlinks you can get.
Publish High-value Content
This method is super easy, even for new blogs. This is simply because it is entirely up to you. Meaning, if you create a good case study, good unique content, something worth mentioning or linking to as an external resource. Then you’ve won the jackpot.
But providing good content is not easy. You have to deliver your absolute best.
Expired Domain Redirects
Expired domain redirects basically mean you hunt for expired domains that already ranked up on various niches. Following this hunt you buy them and redirect them to your domain.
There are 2 general mindsets for this method:
- locate and buy niche related domain. For instance – if your blog is about WordPress you will buy WordPress related domains.
- buy the domains with the highest DA and PA.
Create Multiple Websites
If you have the time and skill, you can set up multiple websites on related niches and link them one to another with backlinks. However, keep in mind they need to be hosted on different servers(IP’s). Furthermore, the IP C class needs to be different in order for it to have any effect if you will do it on a big scale. In that case that becomes PBN.
But if you link only few related sites that you own, you should be fine.
Finally, it goes without saying that the success of these websites will depend on your hard SEO work to rank. Update each of them regularly and don’t neglect any of them.